Our Story
Founded in 1972 by agricultural enthusiast Robert Johnson, Tractor World began as a small family business with a simple mission: to provide farmers with reliable, high-quality equipment at fair prices. What started as a single dealership in rural Kansas has grown into one of the nation's most trusted names in agricultural machinery.
Over the decades, we've witnessed incredible changes in farming technology. From the first diesel-powered tractors to today's GPS-guided smart machinery, we've stayed at the forefront of innovation while never losing sight of our core values: integrity, quality, and customer service.
Today, with locations across the Midwest and a robust online presence, we continue to serve the agricultural community with the same dedication that Robert Johnson instilled in his business half a century ago.
Our Mission & Values
At Tractor World, our mission is to empower farmers with the tools and knowledge they need to feed our communities while preserving our land for future generations.
Quality Equipment
We source only the most reliable and efficient machinery from trusted manufacturers worldwide.
Customer Commitment
Our customers are our neighbors. We stand behind every product we sell with comprehensive support.
Sustainable Farming
We promote equipment and practices that increase efficiency while reducing environmental impact.
Our Journey
Humble Beginnings
Robert Johnson opens the first Tractor World dealership in Salina, Kansas, with just three employees.
Expansion Begins
We open our second location in Omaha, Nebraska, marking the start of our regional expansion.
Embracing Technology
Tractor World becomes one of the first dealerships to offer computerized diagnostic services.
Digital Presence
We launch our e-commerce platform, making our products accessible to farmers nationwide.
Sustainability Initiative
We introduce our Green Farming program, focusing on eco-friendly equipment and practices.
Modernization Complete
All locations now feature state-of-the-art service centers and training facilities.
Meet Our Team
Our success is built on the expertise and dedication of our team members, many of whom come from farming backgrounds themselves.
Sarah Johnson
CEO & President
Granddaughter of founder Robert Johnson, Sarah leads with a passion for innovation and tradition.
Michael Chen
Head of Operations
With 20 years in agricultural equipment, Michael ensures our operations run smoothly.
Emily Rodriguez
Customer Service Director
Emily leads our customer support team with a focus on building lasting relationships.